Digital and Physical Space

digital and forcible Spaces D. Johnson BUS: 620 Managerial Marketing Pamela Gordon April 03, 2012 Digital and Physical Spaces Having a digital and a physical armorial bearing for an expressment is necessary in order to reach potential modify segments. Theoretically, organizations must determine if the need for internet or new-economy beggarly strategy is necessary. While some organizations may need to lay down a physical presence, others may choose to offer their products online imputable to availability of new economy merchandise strategies. Economy draw Marketing Strategies The availability of new economy based marketing strategies allows organizations (who ar location based) to urinate an online presence. Fortunately, this allows them to adapt to changes in the peddler organizations communicate with customers. For instance, Apple first started out with retail stores and in the end caused app stores. One article states: Ap ple Stores/iTunes come in at No. 7 this year. Nationwide brand recognition and sacred customer loyalty for its line of mp3 players, smart phones, computers and tablet devices has helped acclivity both in-store and online hardw atomic number 18 and download sales. Apple Stores/iTunes sales grew 32.3 share in 2010 (Anonymous, 2011, para. 7).

Communicating with Customers Like Apple, many organizations opt to create an online presence. Creating an online presence makes communicating with customers easier. For example, new applications allow organizations to reduce be while creating a way to allow customers to create an written report which tracks customer orders (Mullins & Wal! ker, 2010, p. 392). Although online organizations cannot communicate face to face with its customers, there are web based customer service applications available. Some of these applications let in: web based instant chat programs, email, email to text, strong media marketing programs (face book & twitter), online accounts and more (authors own words). These applications...If you urgency to get a full essay, order it on our website: BestEssayCheap.com

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